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China’s gaming industry cooperates with foreign cinema

As the US movie box office’s takings continue to decline, Hollywood’s studios are looking to Asia for new opportunities. Not only are they looking to appeal to Chinese moviegoers, they are also trying to attract gamers and tap into an additional market. Now a Hong Kong startup is aiming to bridge the gap between Los Angeles, the red carpet and mainland gamers. CCTV’s Pamela Ambler has more.

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