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China’s Honav dedicated to world games as leading contractor of franchised souvenirs

China’s Honav dedicated to world games as leading contractor of franchised souvenirs

As provider of franchised souvenirs, China’s Honav has presented a variety of collections for the fans of the Olympic and Paralymic Games to be held in Rio de Janeiro.

Among them, plush mascots Vinicius and Tom are selling like hot cakes.

(Soundbite) Chen Shaoshu, President of Honav
“In recent years, Honav has served the Olympics Games time and again. We were the producer of franchised souvenirs for three Summer Olympic Games, two Youth Olympic Games respectively held in Singapore and Nanjing (of China), and the Asian Games, among others.”

Almost 20 years of Honav service for the Games have emboldened the Rio 2016 Organizing Committee to license it as the souvenir maker and vendor for the international event.

(Soundbite) Chen Shaoshu, President of Honav
“Honav started to be attached to the Olympics long ago. Back in the 1996 when the Games were held in Atlanta, we were one of the manufacturers. For the Sydney and Athens Games, we remained as one of the manufacturers. For the Beijing Games in 2008, we became a contractor, cashing in on our enterprise’s Chinese identity, to produce the franchised badges.”

During the past two decades, Honav has transformed from a badge manufacturer to a full-range memorabilia contractor, earning the recognition through innovated designs and quality products.

(Soundbite) Xu Yubo, General Manager of Honav Brazil
“We signed a number of contracts with some local bodies,including most famous Brazilian soccer fans’ club. We will make them licensed products. We also signed a contract with the NBA, who is entering Brazil now. We hope to carve our niche in the sports field of Brazil like we did in China.”

Upon long-standing pursuit of creation and dedication, Honav is now developing the traditional souvenirs into 3-D artworks, which is winning the Chinese enterprise more market shares not only in Brazil, but the whole world.

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