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Fighting Fake Food With Blockchain Technology | Why It Matters | CNA Insider

In 2008, melamine-tainted milk produced in China brought to light the nation’s fake food industry. According to the U.S. Chamber of Commerce, as of 2016, 86% of the world’s counterfeit goods, including food, is produced in China. Today, blockchain technology is migrating from the fintech industry and into supermarkets. Alibaba’s biggest e-commerce rival, JD.com, set up their flagship supermarket, 7Fresh, in Beijing, where customers can track product origins. But sensors like QR codes, RFID technology and NFC chips are powerless against food contamination. For that, anti-counterfeit labels have been developed.
 
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