A leading Chinese online direct sales company has launched a “U.S. Mall”, where Chinese customers can buy authentic products that are imported from the United States.
JD.com, China’s largest online direct sales company launched a “U.S. Mall” on Monday.
The firm established partnership with a number of U.S. brands, which will allow consumers in China to buy authentic products directly from the U.S.
SOUNDBITE(CHINESE): RICHARD LIU, CEO and Founder of JD.com
“For the past 12 years, we have attached great importance to the protection of intellectual property rights. Without that, no one can achieve success when doing business in China.”
New products to be introduced in the “U.S. Mall” include clothing, cosmetics, electronics, and baby care products.
The mall is the latest move by JD.com to expand its overseas business. The online store already has a mall for Australia, France, Japan and South Korea.