The lower-profile presence of top Olympics sponsors reflects sensitivity to Brazil’s political instability and economic woes. But it’s a different story for Brazil’s emerging market peer, China, where consumer brands still see Olympic sponsorships as a meaningful business approach. CCTV shows you why the Chinese market needs more sports sponsorships.
Subscribe to us on Youtube:
Download for IOS: https://itunes.apple.com/us/app/cctvnews-app/id922456579?l=zh&ls=1&mt=8
Download for Android: https://play.google.com/store/apps/details?id=com.imib.cctv
Follow us on: